Edible Glitter™


March 2, 2018

Valentine’s Day was perhaps created by the Romans but essentially perfected by the Victorians. There is an art to decadence, and it’s fragrant fervor, and aromas bleed from every adorned realm of Old Victoria. This time is the quintessential ideal of Valentine’s Day, inspiring gripping, passionate love with an idyllic flair. In modern day, how do we bring back the feeling of old romance with an up to date twist? We combine the charming, whimsical, Edible Glitter from Watson with the captivating Aristocratic and Bourgeoisie style of a time gone by.

February 13, 2018

While a version of a King’s Cake can be associated with and attributed to a wide variety of countries and cultures the one that stands out and has a deeply seeded association with the celebration is the New Orleans version. Pre-Lenten associations with Mardi Gras and Carnival stand out due to their intensely colorful and slightly eccentric processes of hiding a small plastic baby (or other trinkets) inside.

February 12, 2018

Pancake Day 2018 falls on Tuesday, February 13th! People everywhere are getting out their non-stick pans and whipping their flipping wrists into shape for the grand event! Armfuls, balancing tiers of butter, milk, eggs and numerous fillings to satisfy the dispensing of fatty ingredients just in time for Lent.

February 1, 2018

Consumers today are looking for foods and beverages which are free from artificial color. This has been particularly true in the breakfast cereal category. Using plant-based colors in breakfast cereal while maintaining consumer appeal can present challenges. 

July 1, 2017

Watson Inc produces Edible Glitter™ for application as a sprinkle, topping or inclusion. Edible Glitter™ contains no Partially Hydrogenated Vegetable Oils (PHOs), a source of trans fats. Edible Glitter™ can be used in place of traditional sprinkles, often referred to as “Jimmies” or “Shots”, which generally contain PHOs as the third ingredient. Edible Glitter™ can provide a viable option for food manufacturers, food service operations, and others looking to eliminate PHOs.

January 26, 2017

While some days of national observance serve a very worthy function, (such as the Great American Smokeout, observed the Thursday before Thanksgiving), some seem to serve no function at all, like June 7th (…how DOES one properly observe National VCR Day, nowadays?) To many, it seems like a lot of these ‘national days’ are just plain silly, or at least only have what I suppose would be called a ‘niche appeal’ (would you believe, there’s a ‘National Bunsen Burner Day’? Yup. March 3rd!)

January 18, 2017

Popcorn an American StapleFirst domesticated in Mexico about 9 thousand years ago, popcorn is now a staple on many snack shelves across America. Once able to be made only in small batches in the kitchen, and early in the 19th century often eaten with milk and sweetener the way we eat cold cereal today, it wouldn’t be produced for wide-spread commercial sale until about 1890, five years after Charles Cretors invented the first steam-powered popcorn maker and vendors began selling it on street corners.

August 18, 2016

Part 4 of a 6-part series

A Visual Feast

Food color trends project growth to rise to $2.3 billion by 2019

...and there’s plenty driving that figure. The growing world-population is of course a factor, but it’s being further shaped by consumer preferences. As we discussed in previous posts, people are essentially wired to consider its color when selecting a food, and as health-consciousness continues its steady rise in popularity, consumer pressure has also come into play.

June 21, 2016

Part 3 of a 6-part series

A Visual Feast

We are what we eat ...

… and nowadays, consumers are not shy when it comes to demanding healthier choices. It should come as no surprise that the number one trend in the food and beverage industries today, is to satisfy the consumer-driven need to shift away from artificial colors and flavors, while ALSO meeting expectations for taste and quality, according to FoodDIVE, the online food industry news and analysis site.

June 13, 2016

Part 2 of a 6-part series

A Visual Feast

There’s a reason you don’t see many beige Ferraris...

Don’t get me wrong, they probably exist, but it’s definitely NOT the paint job most people would picture if asked to imagine a glorious, expensive, high-powered sports car, and there’s some psychology behind that, as we’ll see in just a minute